Deborah Armstrong was appointed as Senior Vice President, General Manager Media Networks and Advertising EMEA and Country Manager UK & Ireland in 2021. Deborah leads on the management of Disney’s media networks across EMEA, as well as advertising sales and partnerships, including for Disney+. As Country Manager, Deborah has responsibility for all Disney’s UK and Irish businesses and activities. 

Prior to this role, Deborah joined The Walt Disney Company following the acquisition of 21st Century Fox following a tenure of 22 years in which she held a variety of leadership roles.  Deborah started her career in roles at M&C Saatchi and Leo Burnett before joining CNBC & NBC in 2002.